I couldn’t go past this story about live video streaming service Ustream.tv hitting 1 million followers on Twitter without commenting. This feat is nothing new of course, as there are now more than 80 Twitter accounts with more than a million followers. However, as Paul Short points out in the post, there are still only a few internet companies with more than a million followers on Twitter.

As mentioned, it’s no surprise that Ustream is doing well on Twitter, as the immediacy of live video streaming and Twitter compliment each other nicely. It’s very easy for Ustream broadcasters and viewers to tweet out links to interesting shows as they are happening. Live video streaming shows are able to take advantage of the real-time nature of Twitter to capture the interest of potential viewers who are online and tweeting ‘right now’. Conversations about live shows often tend to crossover to Twitter too.
The Ustream and Twitter symbiosis is a good example of how the potential of the real-time web is only just beginning to be realised. No doubt there will be many more examples of companies, organisations, communities and individuals using multiple real-time services simultaneously.

